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Baleària endorses its commitment to innovation and sustainability at Fitur

January 17 from 2022 - 14: 06

Baleària will be present again, one more year, at the 2022 International Tourism Fair (FITUR), with a space open to the public located in hall 10 (stand 10, D10) of IFEMA Madrid from January 19 to 23, 2022. The shipping company reaches a new edition with the aim of sharing with the different interest groups its commitment to a fleet that combines two strategic concepts: innovation at the service of the client and sustainability for the benefit of the planet.

Thus, the most outstanding act will be on Wednesday at 13:00 p.m. at the shipping company's stand, where Baleària It will present the construction of the first electric ferry with 0 emissions in approaches and stays in the port of Spain and with experimental use of hydrogen, destined for the Ibiza - Formentera route.

The shipping company also arrives at the tourism fair with the ambition of promoting and boosting its local character, consolidating its leadership in its respective markets, as well as reaffirming its commitment to culture, gastronomy and sport as levers for the sustainable development of citizens and the territories where it operates.

Baleària has organized a meeting with travel agencies, a debate with influencers who will discuss how social networks can encourage tourism and a round table on digitization as a driver of transformation in the tourism sector.

Gastronomy will also have its space with the presentation of TaPalma 2022, of which the shipping company will be the main sponsor, and two cooking shows. Likewise, during the fair various collaboration agreements focused on tourism and the promotion of sport will be signed.

1 Comment
  1. Ignacio says:

    Looking forward to the Tourism Metaverse and thus they will stop touching their noses using words such as: sustainable tourism, commitment to the environment, innovation in customer service, sustainability in the service of the planet and blah, blah, blah…. They are just a shipping company that takes people and vehicles (all highly polluting) from one shore to another at prohibitive prices. As for that phenomenon called «Influencers», who cares what «Maripi» or «Pichuchi» say or not? What are scientists, engineers, chemists, biologists? Do people who travel for leisure care about sustainability and blah, blah, blah? The only thing they want is to have fun, the planet gives them so much and since in summer anything goes, they dirty everything they touch with their behavior. Stop fooling around, just transport people and please lower prices or open a delegation in the Metaverse.


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