Dénia, a city that is a member of the Network of Congress Cities -Spain Convention Bureau- since June 2022, has attended for the first time the meeting on meeting tourism and the annual meeting of the Spain Convention Bureau (SCB) held in Palma de Mallorca on days 16 and 17 of March.
The meeting was inaugurated this morning with the intervention of Augusto Hidalgo, mayor of Las Palmas de Gran Canaria and president of the SCB, Catalina Cladera, president of the Island Council of Mallorca, and José Hila, mayor of Palma.
Throughout these two days, experts from the sector will talk about the evolution of European markets, sustainability as a driving force in MICE (business tourism) destinations and the digitization of destinations in this tourist segment. An analysis of the national and international demand for MICE tourism will also be presented and the workshop will be given Multiplying the economic impact and social transformation. strategy and tactics.
Tomorrow at noon the annual Spain Convention Bureau meeting will be held in which the 2022 action report and the action plan and budgets for 2023 will be presented; in addition to advancing the action plan for 2024.
